Jessie Buckley, who won the Academy Award for best actress this year, has questioned whether the film industry invests too heavily in Oscar campaigns at the cost of supporting emerging talent.
Speaking at the BFI and Chanel film-maker awards in London, Buckley responded to comments by John Malkovich, who said Oscar campaigns are now the only way to draw audiences into cinemas. Buckley suggested the industry might find greater potential by supporting film-makers at grassroots level instead.
The actor did not elaborate on specific proposals or provide detail on what grassroots support might look like. Her remarks reflect a broader debate within the film industry about how resources are allocated between established awards infrastructure and development of new creative voices.
